

![Beyond Sports -Logo [May 2025].png](https://static.wixstatic.com/media/c4a1f0_ddd648cbf4c347b590cfd07352ab4dce~mv2.png/v1/fill/w_500,h_500,al_c,q_85,enc_avif,quality_auto/Beyond%20Sports%20-Logo%20%5BMay%202025%5D.png)

Beyond Sports Summit 2025 is more than a summit — it’s a movement. This immersive, in-person experience brings together thought leaders, professionals, athletes, and families from across the sports industry. Held in Birmingham, AL — the epicenter of college football and home to the SEC — our mission is to equip, educate, and empower the athlete’s journey with practical strategies and meaningful connections.
Athletes are more than the number on their back, and the sport they play. Beyond Sports Summit 2025 exists to empower athletes and the people guiding them with the tools, education, and resources they need — not only for now, but for what’s next. We champion a full-circle perspective on the athlete journey: from recruitment to retirement, with wellness, branding, business, and legacy at the forefront!
Join us JULY 15, 2025 in BIRMINGHAM, AL.
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HIGHLIGHTS
Women In Sports Brunch
(Invite Only)
The Women in Sports Welcome Brunch is designed to provide an inclusive space to engage in dialogue of the current state of women's sports, explore opportunities for student-athletes, and highlight the innovators, playmakers, and change agents in sports and media.
2025 Beyond Sports Summit
A one-day summit with the purpose of indulging parents and athletes in programming that educates and empowers them to make informed decision in the envitable transitions of the athletic journey.
VIP Industry Mixer
An opportunity to build meaningful connections with sports industry leaders and professionals, brands, and VIP guest.
PANELIST

Valyncia Johnson
Founder, Images Management
Certified NFLPA Agent

Corey Phillips
Director of Player Personnel (Football)
University of Colorado

Lonnie Murray
Certified MLBPA Player Agent
AND MORE TO COME...
AND MORE TO COME...
AGENDA
Please Note: Agenda is Subject to Change
Please Note: Agenda is Subject to Change
08:00 am
Doors and Registration Opens
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09:00 am
Welcome
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09:15 am
Representation Matters: Safeguarding Your Future with the Right Team
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09:50 am
The Business of You: NIL, Media, Storytelling & Brand Building for the Next Generation
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10:30 AM
Next Gen Playbook: Scouting, College Recruiting & Transfer Portal Strategies
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11:10 AM
Keynote Conversation
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11:40 AM
Networking Lunch
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12:45 PM
Family Matters: How To Build The Brand In-House
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01:20 PM
How to Maximize The Moment: Financial & Legal Guide to Success
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01:55 PM
Managing The Total Athlete: Mind, Body, And Spirit
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02:30 PM
Life Beyond the Game
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03:00 PM
Closing Address
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